This institutional motion graphics film was designed to guide incoming students through classroom guidelines and event orientation. Taking creative inspiration from classic pre-show cinema bumpers, such as safety rules and silence reminders. The aesthetic blends tactile textures like paper and plastic with sleek, modern tech backgrounds. By mixing live-action video footage, static graphics, and mixed-media collage, the piece delivers essential onboarding rules through an engaging visual experience. I led the overall project management, animation direction, layout design, styleframes, and final scene animation.
Technical Credits
Art Direction & Animation: Hugo Maia
Production: Matheus Poser
Production: Matheus Poser
Presented by: StartSe
